<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Vercatus blog</title><link>https://vercatus.com/blog/</link><description>Practical guides and research on AI citations, crawler access and search visibility.</description><language>en</language><atom:link href="https://vercatus.com/blog/rss.xml" rel="self" type="application/rss+xml"/><item><title>Ahrefs Brand Radar vs Dedicated AI Visibility Platforms</title><link>https://vercatus.com/blog/ahrefs-brand-radar-vs-ai-visibility-platforms/</link><guid isPermaLink="true">https://vercatus.com/blog/ahrefs-brand-radar-vs-ai-visibility-platforms/</guid><pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate><description>Whether Ahrefs Brand Radar is enough to track AI mentions, or a dedicated AI visibility platform is worth adding: what each says it does, which questions to check for overlap and gaps, and how to decide.</description><category>comparison</category><category>AI visibility</category></item><item><title>AI Answers Show Wrong Information About Our Brand: How to Fix It</title><link>https://vercatus.com/blog/ai-answers-wrong-information-about-our-brand/</link><guid isPermaLink="true">https://vercatus.com/blog/ai-answers-wrong-information-about-our-brand/</guid><pubDate>Fri, 02 Oct 2026 00:00:00 GMT</pubDate><description>Why AI assistants state wrong or outdated facts about a brand, how to see what each engine says, and how to correct pricing, discontinued products and funding figures at the source.</description><category>brand accuracy</category><category>AI visibility</category><category>entities</category></item><item><title>AI Crawler 403 Errors on Cloudflare: Diagnose the Rule Before Changing It</title><link>https://vercatus.com/blog/ai-crawler-403-cloudflare/</link><guid isPermaLink="true">https://vercatus.com/blog/ai-crawler-403-cloudflare/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Find whether a crawler refusal comes from robots policy, an edge rule, a challenge, rate limiting or the origin. Verify identity before changing access.</description><category>crawler access</category><category>Cloudflare</category></item><item><title>AI Overviews and Organic CTR: How to Measure the Impact on Your Site</title><link>https://vercatus.com/blog/ai-overviews-organic-ctr/</link><guid isPermaLink="true">https://vercatus.com/blog/ai-overviews-organic-ctr/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Use Search Console’s available reports, stable query cohorts and business outcomes to investigate traffic changes without treating AI impressions as a CTR denominator.</description><category>Search Console</category><category>measurement</category></item><item><title>AI Search Crawlers vs Training Bots: What to Allow in robots.txt</title><link>https://vercatus.com/blog/ai-search-crawlers-vs-training-bots/</link><guid isPermaLink="true">https://vercatus.com/blog/ai-search-crawlers-vs-training-bots/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Separate search discovery, model training and user-requested fetches. Choose crawler-specific rules and verify what your website actually serves.</description><category>crawler access</category><category>robots.txt</category></item><item><title>AI Search Visibility ROI: Connect Citations to Qualified Leads</title><link>https://vercatus.com/blog/ai-search-visibility-roi/</link><guid isPermaLink="true">https://vercatus.com/blog/ai-search-visibility-roi/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Model the costs and qualified outcomes of AI visibility work. Separate observed citations, referral traffic and incremental business value, with explicit assumptions.</description><category>measurement</category><category>business outcomes</category></item><item><title>AI Visibility Audits for Agencies: A Monthly Client Workflow</title><link>https://vercatus.com/blog/ai-visibility-audit-agencies/</link><guid isPermaLink="true">https://vercatus.com/blog/ai-visibility-audit-agencies/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Run a client audit from authorization and baseline to evidence-backed tasks and a monthly review. Keep access, citations and business results separate.</description><category>agency workflow</category><category>AI visibility</category></item><item><title>AI Visibility Tracking Tools Compared: Features, Pricing and Data Sources</title><link>https://vercatus.com/blog/ai-visibility-tools-comparison/</link><guid isPermaLink="true">https://vercatus.com/blog/ai-visibility-tools-comparison/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Compare Vercatus, Profound, Peec AI, OtterlyAI and Semrush by measurement scope, prompt limits, evidence and workflow. Includes a practical evaluation checklist.</description><category>AI visibility</category><category>tools</category><category>comparison</category></item><item><title>Brand Entity Consistency: Align Your Website, Authors and Public Profiles</title><link>https://vercatus.com/blog/brand-entity-consistency/</link><guid isPermaLink="true">https://vercatus.com/blog/brand-entity-consistency/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Align organization, product and author facts. Use verified identifiers and sameAs relationships, distinguish parent companies, and correct conflicting claims.</description><category>brand identity</category><category>structured data</category></item><item><title>Content Cannibalisation in AI Search: Find Overlap and Choose One Page</title><link>https://vercatus.com/blog/content-cannibalisation-ai-search/</link><guid isPermaLink="true">https://vercatus.com/blog/content-cannibalisation-ai-search/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Map questions to primary URLs, distinguish useful supporting pages from duplicates, and choose consolidation, differentiation or canonical repairs using evidence.</description><category>content strategy</category><category>technical SEO</category></item><item><title>How to Make Website Content Useful as a Source for AI Answers</title><link>https://vercatus.com/blog/content-for-ai-answers/</link><guid isPermaLink="true">https://vercatus.com/blog/content-for-ai-answers/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Turn customer questions into complete, evidence-backed pages. Use clear answers, useful detail, consistent product facts and a repeatable review process.</description><category>content strategy</category><category>AI visibility</category><category>organic growth</category></item><item><title>GEO, AEO and LLMO: An AI Search Glossary with Measurement Definitions</title><link>https://vercatus.com/blog/geo-aeo-llmo-glossary/</link><guid isPermaLink="true">https://vercatus.com/blog/geo-aeo-llmo-glossary/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Understand AI search terminology and distinguish access, coverage, retrieval, mentions, citations and business outcomes. Includes Vercatus's own terms: Answer Share and verdicts.</description><category>AI visibility</category><category>glossary</category></item><item><title>Google AI Mode Query Fan-Out: What It Means for Content Planning</title><link>https://vercatus.com/blog/google-ai-mode-query-fan-out/</link><guid isPermaLink="true">https://vercatus.com/blog/google-ai-mode-query-fan-out/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Map a complex buyer task to useful supporting answers without inventing hidden engine queries or publishing a page for every wording variation.</description><category>Google AI Mode</category><category>content strategy</category></item><item><title>Internal Linking for Content Clusters: Connect Answers to the Right Page</title><link>https://vercatus.com/blog/internal-linking-content-clusters/</link><guid isPermaLink="true">https://vercatus.com/blog/internal-linking-content-clusters/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Give each question a primary page and connect guides, evidence and product documentation with descriptive HTML links. Find orphan pages and maintain links after changes.</description><category>internal linking</category><category>content strategy</category></item><item><title>Multilingual AI Search Visibility: Diagnose Language and Locale Mismatches</title><link>https://vercatus.com/blog/multilingual-ai-search-visibility/</link><guid isPermaLink="true">https://vercatus.com/blog/multilingual-ai-search-visibility/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Why an AI assistant answers a question in one language with another market's facts, and how to align localized content, canonical URLs and hreflang, then test each language and market separately.</description><category>international SEO</category><category>AI visibility</category></item><item><title>Does Updating a Page’s Date Improve AI Citations?</title><link>https://vercatus.com/blog/page-dates-freshness-ai-citations/</link><guid isPermaLink="true">https://vercatus.com/blog/page-dates-freshness-ai-citations/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Distinguish cosmetic date changes from useful content updates. Keep visible dates, article schema and sitemap dates honest, then measure comparable observations.</description><category>content maintenance</category><category>measurement</category></item><item><title>Product Pages for AI Shopping: Facts, Variants, Prices and Feeds</title><link>https://vercatus.com/blog/product-pages-ai-shopping/</link><guid isPermaLink="true">https://vercatus.com/blog/product-pages-ai-shopping/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Publish product facts that answer buying questions and keep variant pages, offers and channel feeds consistent. Covers Google shopping and Amazon separately.</description><category>commerce</category><category>product content</category></item><item><title>How to Publish Original Research That Others Can Check and Cite</title><link>https://vercatus.com/blog/publish-original-research/</link><guid isPermaLink="true">https://vercatus.com/blog/publish-original-research/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Design a useful study, publish the sampling and method, release inspectable data, and make claims easy to verify without promising links or AI citations.</description><category>original research</category><category>evidence</category></item><item><title>Should Publishers Allow AI Search Crawlers? A Practical Decision Framework</title><link>https://vercatus.com/blog/publishers-allow-ai-search-crawlers/</link><guid isPermaLink="true">https://vercatus.com/blog/publishers-allow-ai-search-crawlers/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Choose publisher access policies by crawler purpose, content rights and measurable outcomes. Verify implementation without treating visits as citations or revenue.</description><category>publishers</category><category>crawler access</category></item><item><title>How to Structure a SaaS Pricing Page for Search and AI Answers</title><link>https://vercatus.com/blog/saas-pricing-page-ai-search/</link><guid isPermaLink="true">https://vercatus.com/blog/saas-pricing-page-ai-search/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Make plan names, billing conditions, allowances and exceptions readable together. Test the buying questions your SaaS pricing page should answer.</description><category>SaaS</category><category>pricing content</category></item><item><title>How to Track AI Citations, Brand Mentions and Share of Answer</title><link>https://vercatus.com/blog/track-ai-citations-brand-mentions/</link><guid isPermaLink="true">https://vercatus.com/blog/track-ai-citations-brand-mentions/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Build a repeatable AI visibility panel. Separate citations from mentions, use explicit denominators and compare the same questions across answer engines.</description><category>AI visibility</category><category>citation tracking</category><category>measurement</category></item><item><title>Why Your Website Is Not Showing Up in ChatGPT Search</title><link>https://vercatus.com/blog/website-not-showing-up-chatgpt-search/</link><guid isPermaLink="true">https://vercatus.com/blog/website-not-showing-up-chatgpt-search/</guid><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate><description>Diagnose missing ChatGPT citations: check search access, discovery, readable content and question coverage, then measure the same questions again.</description><category>AI visibility</category><category>ChatGPT</category><category>technical SEO</category></item><item><title>Do AI Crawlers Run JavaScript? How to Test Your Website's Content</title><link>https://vercatus.com/blog/ai-crawlers-do-not-run-javascript/</link><guid isPermaLink="true">https://vercatus.com/blog/ai-crawlers-do-not-run-javascript/</guid><pubDate>Wed, 16 Sep 2026 00:00:00 GMT</pubDate><description>Compare initial HTML with the rendered page, separate rendering gaps from crawler blocks, and make your essential answers readable before JavaScript runs.</description><category>readable content</category><category>publishers</category><category>rendering</category></item><item><title>Lab vs Field Core Web Vitals: Diagnose a Fast Test and Slow Users</title><link>https://vercatus.com/blog/real-users-versus-the-lab/</link><guid isPermaLink="true">https://vercatus.com/blog/real-users-versus-the-lab/</guid><pubDate>Wed, 16 Sep 2026 00:00:00 GMT</pubDate><description>Understand why lab and field performance disagree, separate TTFB from Core Web Vitals, and investigate a slow-user experience without assuming its cause.</description><category>performance</category><category>core web vitals</category><category>field data</category></item></channel></rss>