VercatusGrade AR-081Content
Freshness signals
Google asks for a prominent, labelled visible date plus datePublished/dateModified in structured data, with the visible and structured values matching; its helpful-content guidance lists changing a page's date to seem fresh when the content has not substantially changed as a search-engine-first practice.
Sources
- 1
- 2Google · 2025Creating helpful, reliable, people-first content (avoid search engine-first content)developers.google.com
AGrade A: official documentation or a standard. A grade describes the provenance of the sources above; it is not a probability that a change will work. The effect basis says how the size of the effect is known: measured by a study, taken from an industry report, only documented without a size, or not quantified.
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