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Grade AR-084Entities

Structured data disambiguation

Google uses structured data to understand a page's content and to gather information about the people, books or companies it describes, recommends JSON-LD, and requires markup to describe what is visible on the page; correct markup does not guarantee a rich result. Microsoft Bing's Fabrice Canel said at SMX Munich 2025 that schema markup helps Microsoft's LLMs understand content.

Sources

  1. 1
    Google · 2025Intro to how structured data markup worksdevelopers.google.com
  2. 2
    Google · 2026General structured data guidelinesdevelopers.google.com
  3. 3

AGrade A: official documentation or a standard. A grade describes the provenance of the sources above; it is not a probability that a change will work. The effect basis says how the size of the effect is known: measured by a study, taken from an industry report, only documented without a size, or not quantified.

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