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Grade AR-137Policies

Back button hijacking

Google's spam policies list back button hijacking under malicious practices: a site interferes with browser navigation by manipulating history or other functionality so users cannot use the back button to return immediately to the page they came from. Announced on 13 April 2026 with enforcement from 15 June 2026, it can lead to manual spam actions or automated demotions; Google notes it may originate from a site's included libraries or advertising platform, and expects site owners to remove or disable that code.

Sources

  1. 1
    Google Search Central · 2026Spam policies: malicious practicesdevelopers.google.com
  2. 2
    Google Search Central Blog · 2026Introducing a new spam policy for "back button hijacking"developers.google.com

AGrade A: official documentation or a standard. A grade describes the provenance of the sources above; it is not a probability that a change will work. The effect basis says how the size of the effect is known: measured by a study, taken from an industry report, only documented without a size, or not quantified.

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