VercatusPagination and infinite scroll
Google's crawlers don't click buttons and generally don't trigger JavaScript that needs user actions, so items behind "load more" or infinite scroll must also be reachable as paginated URLs linked with <a href>; each paginated page should have its own canonical (not page 1), and Google no longer uses rel=prev/next (other engines may). A listing hub that exposes only its first page of items to crawlers limits discovery of the rest.
Sources
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AGrade A: official documentation or a standard. A grade describes the provenance of the sources above; it is not a probability that a change will work. The effect basis says how the size of the effect is known: measured by a study, taken from an industry report, only documented without a size, or not quantified.
Put this evidence to work
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